
L’Oréal has named 13 companies from eight countries for the second cohort of its L’AcceleratOR sustainable innovation programme, backed by a €100 million endowment. The selected businesses will work with the Cambridge Institute for Sustainability Leadership on preparing solutions for pilots across L’Oréal’s international operations. The programme targets climate, nature and circularity challenges, with projects spanning packaging, materials, ingredients, industrial processes, water and data. This year’s intake broadens the programme’s geographical reach and includes its first water-technology selections.
A Broader Innovation Cohort
L’AcceleratOR brings together start-ups, SMEs and established technology businesses whose work could address resource use and emissions across beauty supply chains. The 13 companies will enter an acceleration phase focused on pilot readiness, with the prospect of six-to-nine-month pilot projects supported by L’Oréal’s global resources.
The cohort includes UK business Arda Biomaterials, which is developing a plant-based leather alternative for premium materials, and Italy’s Bormioli Luigi, selected for its ultra-light and resistant glass packaging. France-based Auressens is developing metal-free, recyclable reflective pigments for packaging, while US company Newlight Technologies, Inc. converts methane into packaging.
Ezgi Barcenas, Chief Corporate Responsibility Officer at L’Oréal, said:
“We are working to unlock new frontiers in the beauty industry through pioneering solutions.”
The programme’s focus on commercially applicable solutions is notable. Rather than limiting participation to early-stage concepts, it seeks technologies that can be tested within a global beauty group’s operations, offering participants a defined route towards deployment and potential scale.
Materials And Circular Processes
Circularity features prominently in the second intake. India’s Without has been selected for recycling technology designed for hard-to-recycle flexible packaging, while HCpect in China treats plastic waste through chemical recycling technology. US firm MacroCycle is working on a low-carbon route for recycling Polyethylene Terephthalate, commonly known as PET.
Elsewhere, Nexus in India produces batteries using agricultural waste through a circular technology. These projects reflect the range of material and waste streams that businesses are seeking to address, from packaging formats to energy storage.
New ingredients and material options are also represented. Germany’s Bioweg uses precision fermentation for new raw materials, and Envision Energy in China is developing green ammonia for hair colourants from renewable energy. Together, the selections point to an interest in both the upstream inputs used in products and the production systems that support them.
Ezgi Barcenas, Chief Corporate Responsibility Officer at L’Oréal, said:
“This second L’AcceleratOR cohort reflects our ambition to bring together entrepreneurial ingenuity, scientific progress and the global reach of L’Oréal to help scale breakthrough innovations.”
Energy And Water Technologies
The programme has extended its remit to include water technology for the first time. Laminar, a US company, is developing intelligent sensor technology for industrial water management intended to reduce overall usage. Waterplan, also based in the US, uses an AI-native platform to address water and biodiversity risks and support local action.
Industrial energy performance is another theme. Finland’s Upheat Solutions Oy is bringing novel industrial heat pumps to improve energy efficiency, while Envision Energy’s green ammonia work links renewable energy to a potential new input for hair colourants. These selections position the cohort around operational questions relevant to industrial manufacturing as well as product design.
The group’s pilot model gives selected organisations an opportunity to test their technologies in an applied business setting. Such routes are particularly valuable for industrial innovations, where validation, operational fit and readiness for wider adoption can determine whether technical advances progress beyond development.

James Cole, Chief Innovation Officer at CISL, added:
“We’re excited to welcome the second cohort in the L’AcceleratOR program after many months of careful selection to find commercially relevant solutions in target geographies internationally. The continued investment and support to sustainability innovation shown by L’Oreal demonstrates the power of foresighted brands to lead the market towards better solutions for all”
Support For Pilot Readiness
The Cambridge Institute for Sustainability Leadership innovation team will lead the intensive acceleration phase. Its role will focus on preparing the cohort for pilots, before participating companies may gain access to L’Oréal resources for projects lasting between six and nine months.
The model connects solution providers with a prospective customer and operational environment, while giving L’Oréal access to a diverse pipeline of technologies. The selected companies cover the UK, Italy, France, the USA, Germany, China, India and Finland, giving the programme a broad international base.
For L’Oréal, the cohort builds on the first edition of L’AcceleratOR and offers a practical mechanism for progressing its sustainability programme through external innovation. For the participants, it creates a route to develop pilot projects within a major international beauty business.
Following The First Cohort
Alongside the second intake, L’Oréal has launched Entering L’AcceleratOR, a docuseries following three companies from the inaugural cohort. The series looks at how those start-ups and L’Oréal’s internal teams have worked together to pilot solutions for commercialisation.
The new cohort shows how the programme is expanding across packaging, manufacturing, water, materials and data intelligence. By concentrating on pilot-ready ideas and linking them to potential operational applications, L’AcceleratOR offers an encouraging example of how a large consumer business can support the development of sustainability technologies.












