The Australasian Spa Pool Retailer Spa World is celebrating its fifth anniversary of climate action through its partnership with Greenfleet, an environmental not-for-profit organization dedicated to restoring native forests in order to capture carbon emissions.
Spa World’s support for the scheme has contributed to the restoration of fifteen legally protected native forests across Australia. This has helped remove more than 7,300 tonnes of carbon emissions by late 2025. The forests planted will continue to capture carbon and deliver other environmental benefits for decades to come.
“For us, it’s about taking responsibility for the impact we have and doing something practical about it,” says Andrew Pullen, Managing Director at Spa World. “We know our products bring joy and relaxation to people’s homes, but it’s just as important to look after the world those homes exist in. Supporting Greenfleet lets us do something tangible, helping to restore forests, absorb carbon, and protect the environment for the future.”
Greenfleet’s restoration projects are located in Australia and New Zealand. Spa World has supported projects in Victoria, New South Wales, and Queensland, including Ivory Creek on Yuggera Country, a regeneration site improving biodiversity and water quality in the Brisbane River Catchment.
“Spa World’s ongoing support helps Greenfleet restore native forests that are legally protected for up to 100 years,” says Wayne Wescott, CEO at Greenfleet. “These forests capture carbon and provide long-term benefits for the environment and local communities.”
Spa World’s partnership with Greenfleet aligns with growing consumer awareness of sustainability and forms part of the company’s broader efforts to operate responsibly and reduce its environmental impact.
As an organization largely dedicated to conservation, Greenfleet has helped restore legally protected native forests in both Australia and New Zealand in order to capture carbon emissions and rebuild biodiversity. Since 1997, they have planted over 10 million native trees across more than 500 forests.
This scheme represents an avenue for how private sector investment can be directed towards long-term sustainability initiatives that serve the public good. Whilst Spa World is not on the front line of sustainable development, they still hold themselves responsible for further climate action. Their funding and support of Greenfleet shows how it is possible to externalize green development, rather than working on changing internal practices towards a sustainable direction.
